Grünfin Blog

What's the actual impact of my sustainable investment with Grünfin?

There’s a lot of buzz around sustainable investing.

For those of you who aren’t yet familiar with this topic, sustainable or impact investing refers to investments made into companies, organisations, and funds that contribute positively to the planet and society’s well-being. You may also be interested in why sustainable investment is important.

One point that is emphasized repeatedly is the impact that sustainable investing has on the environment and society.

But what kind of the impact is all this buzz about? Let’s clear the picture in Grünfin portfolio example.

Sustainability impact based on your values

Human beings love relatable examples. That’s why we want to give you some actual examples of what that impact could look like.

With Grünfin you can match your money with your values. Specifically, this means we offer you three focus areas or themes on which you can align your portfolio:

  • climate,
  • equality,
  • and health.

In this way, you can tailor your portfolio towards the themes you care most about. And that’s why we also like to call it ‘values-based investing’.

The cool thing is, you don’t have to limit yourself to just one theme. For a wide-based portfolio, you can select one, two, or all of the available themes and Grünfin will invest your money in instruments that promote your values.

Your investment impact with visible data: less carbon, gender equality, and cure for diseases

To better understand how your money matters in sustainable investing, we have integrated a cool new feature within your Grünfin portfolio.

In your portfolio, you can now see the actual data and comparison with regular investments, for example:

  • Compared to the broad stock market, companies in your portfolio emit 52% less CO2. That’s similar to you choosing the bus over a diesel car for the same distance.

sustainable investment impacy - low carbon investment

  • Your portfolio supports more women sitting on corporate boards (39 women for every 100 people) than the broad stock market (33 women for every 100 people).

your sustainable investment portfolio supports gender equality

  • Companies in your portfolio are working towards the promise of precision medicine to improve and extend the lives of as many people with cancer and hematologic disorders.

Now we’re talking!

How do you feel about it?

You now get a better sense of what you can achieve with your investment, don’t you?

Examples of your sustainable future - changes your money can make

We want to make sustainable investing mainstream and accessible for everyone. No matter if you’re new to investing or an old stager in the field. It should be tangible and vivid, not too abstract.

Besides the fact that these examples are actual and tangible, there are other points why the impact of your money is so important.

  • CO2 (carbon dioxide and equivalents) emissions are the main driver of global warming.

**At Grünfin, we focus entirely on sustainable investing.**That’s why we make an effort to find those fund managers and ETFs (exchange traded funds) that not solely focus on the financial returns but also the impact of their portfolios. We, therefore, invest in companies that are significantly greener than the broad stock market, and we want to show it.

If we just said your portfolio emits 52% less CO2 than the broad stock market, that would be too abstract. So we wanted to show you a REAL concrete example of your investment’s impact: bus vs. diesel car.

  • Boards oversee the strategy and key activities of a company. And this can have a big impact on society and the planet.

We probably agree that a healthy balance of males and females is much better than male-only, which is the norm on boards.

Of course, 39 women on a board are still very far from an equal balance. But at least it’s a bit better than the average of 33. And at Grünfin we are big supporters of gender equality!

Since we’re talking about it, a little side fact: Our company was founded by two women, Karin and Triin, and also half of our employees are female. This balance is something we’re really proud of!

  • We all know it all too well by now that advances in medicine and medical research are crucial for us humans. It improves, protects, and extends our lives.

Therefore, we study company reports and briefly summarize all the great things the companies in your portfolio are doing.

How do we gather the impact data?

To evaluate the impact of your investment, we look at the public and private databases, fund reports, and company filings. That said, it’s not the end of the line yet. We’re just scratching the surface. Sustainable investing is still the new kid on the block.

But the good news is that it’s getting more popular and enjoys more and more attention.

We all have the power to put pressure on companies. Nowadays, companies have more responsibility to demonstrate that they strive for higher sustainability standards. Still, there’s a long way to go, but we actively take action to change the patterns.

There’s no global standard yet, on which sustainability metrics a company should disclose. And unfortunately, this data still heavily relies on self-reporting and voluntary disclosure.

Your time to give your money the impact!

The change will not happen immediately, but it will happen. It may take some time or be difficult. But at Grünfin, we see opportunity in difficulty and push for that change.

We believe that sustainable investing can help the world and the environment. You can take action now - we have also revealed 5 secrets why Grünfin outperforms many markets. So you can grow your money and have a sustainable impact!


Start your sustainable investment with Grünfin. We help you invest your money where your values are.

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